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| Impact of E-Commerce Companies on Shopkeepers of Local Market in Ajmer | |||||||
| Paper Id :
15973 Submission Date :
14/03/2022 Acceptance Date :
20/03/2022 Publication Date :
25/03/2022
This is an open-access research paper/article distributed under the terms of the Creative Commons Attribution 4.0 International, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited. For verification of this paper, please visit on
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| Abstract | In a Present ERA, E-Commerce Companies Like Flipkart, Amazon, Snapdeal & eBay are Getting More Profitable and Successful than Shopkeepers of Local Market in Ajmer. The ‘Internet’ has Changed the concept of Business World E-Commerce is just the process of buying and selling product by electronic ways mean such as by applications and the internet. E-Commence refers to both mobile retail as well as electronic transactions. E-Commerce has hugely increased in popularity over the last Years, and it’s replacing traditional business. E-Commerce allows customers to overcome geographical barriers and allows them to purchase products anytime and from anywhere, E-Commerce has a major impact on the Shopkeepers of Local Market in Ajmer and Present Days Revenue and Sales of Shopkeepers are getting down and they are fighting to survive their business due to E-Commerce Companies. Shopkeepers are mediator of Producer and direct customer and they take benefit of it but now a days E-Commerce will eliminate mediation process as producers can sell direct to consumers. so, Profit of Margin getting down for Shopkeepers of Local Market in Ajmer | ||||||
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| Keywords | E-Commerce, Impact, Benefit, Barriers and Shopkeepers of Local Market in Ajmer | ||||||
| Introduction |
E-Commerce is the activity of buying or selling of products on online service over the Internet, Electronic commerce draws on technologies such as mobile commerce, electronic funds transfer, Internet Banking and Internet marketing, online transaction processing.
Modern Electronic Commerce typically use the World Wide Web for at least one part of the transaction life cycle although it may also use other technologies such as e mail, Typical E-Commerce transactions.
Revenue and Sales of E-Commerce Companies like Amazon, Flipkart & Snapdeal & eBay are being more profitable and successful, E-Commerce companies are selling or buying Each an Every Product like Electronic & Home Appliance Product, Readymade Garments & Shopping Product and Grocery and Many More. In Other Side Shopkeepers of Local Market in Ajmer are getting down in their business and Revenue and Sales of Shopkeepers are getting decreased in Last Years. We are going to Detail Analysis of Impact of E-Commerce Companies on Shopkeepers in Local Market in Ajmer, Benefit of E-Commerce Companies What Facilities Providing E-Commerce Companies to Direct Customer and What is Barrier to Increased Revenue and Sales of Shopkeepers in Local Market in Ajmer
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| Aim of study | The Main Objective of Study is as follows 1. Detail Analysis of Impact of E-Commerce Companies on Shopkeepers of Local Market in Ajmer 2. How can Shopkeepers of Local Market in Ajmer be Profitable and Successful Like E-Commerce Companies 3. Help to Shopkeepers of Local market in Ajmer to Increased their Revenue and Sales | ||||||
| Review of Literature |
E-Commerce has been a popular topic in the Literature since the Internet began to be commonly used to commercial purposes in the 1990s. It could be regarded as the key achievement of applying information communication technology in economy (Rosen, 2000).
Committee on Trade and Development of World Trade Organization Defines E-Commerce on as “The Production, distribution, marketing and sale or delivery of goods and service by electronic Means, (WTO, 1998)
The Understanding of E-Commerce is quite dynamic and manifold. It can be various due to different context and research aims, (Grandon and Pearson, 2004)
E-Commerce has unleashed yet another revolution, which is changing the way business buy and sell products and services. New methodologies have evolved. E-Commerce is the future of shopping, (Mitra Abhijit, 2013)
Impact of E-Commerce Companies on Shopkeepers on Local Market in Ajmer is Unique & different Topic from still have been studied on E-Commerce. This research Topic on specially cover particular Shopkeepers of Local market in Ajmer City.
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| Methodology | The present Study base on Primary and Secondary Data
1. Primary Data has been Collected from Shopkeepers of Local Market in Ajmer through their Personal Interview
2. Secondary Data has been collected from different related Websites, Magazines, Journals & Newspaper.
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| Result and Discussion | Meaning
of E-Commerce ‘E-Commerce’
Stands for Electronic Commerce. E-Commerce is a Process of Buying or selling
Goods and Services Via Internet Services, and the transfer of money and data to
complete the sales. E-Commerce refers to both online retail as well as electronic
transactions. E-Commerce has hugely increased in popularity over the last
years, and in ways it's replacing traditional Business. E-Commerce
enables you to buy or sell goods and Services on a global scale. This facility
is available for twenty hours & Seven Days. Types
of E-Commerce 1. Business
to Consumer (B2C): - B2C E-Commerce is the most popular E-Commerce model,
Business to Consumer means that sale is taking place between a business and a
consumer. 2.
Business to Business (B2B): - B2B E-Commerce refers to a business selling a
good or service to another business. 3. Direct
to Consumer (D2C): - D2C means that a Brand is selling directly to their end
customer without going trough a retailer, distributor, or wholesaler. 4.
Consumer to Consumer (C2C): - C2C E-Commerce refers to the sale of a good or
service to another consumer 5.
Consumer to Business (C2B): - C2B Consumer to business is when an individual
sells their services or products to a business organization. How
does E-Commerce Work? E-Commerce
is powered by the internet, where customers can access an online store to
browse through, and place orders for products or service via their own devices. Shopkeepers
of Local Market in Ajmer Ajmer
is one of the major and oldest cities in the Indian state of Rajasthan. It is
located at the Centre of Rajasthan. It is also known as heart of Rajasthan. Local
Market is defined as the sum total of all the buyers and sellers in Area of
Ajmer City. The
Value, cost and price of items traded are as per faces of supply and demand in
a market. The market may be a physical entity and Perfect and Imperfect Market
in Area of Ajmer City. Retail
is the process of selling goods and services directly to consumers. It’s done
via Multiple sale channels to make a Profit. Best
Places for Shopping in Ajmer Diggi
Bazar –
Textile and Readymade Garments Shops Dargah
Bazar –
Jewelry, Paintings and More Nala
Bazar –
A Busy Shopping Hub Chudi
Bazar –
Famous for Brightly Colored Bangles Urban
Haat Bazar –
Amalgamation of Several Categories Of shops City
Square Mall –
For Branded Clothes, Watches and More Kasturi
Silk Palace –
Must-Visit for Traditional Ethnic Costumes Purani
Mandi –
Gift Items and Souvenirs Vega
The Mall –
Branded Clothes and Watches Naya
Bazar –
For Traditional Handicrafts Cine
Mall –
Stylish Accessories Madar Gate – Silver Jewelries, Colorful Crafts, Garments shops and Crockery and Many More. |
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| Findings | Impact on E- Commerce Companies on Shopkeepers of Local Market in Ajmer. Benefit of E-Commerce Companies 1. Cheap options available online for Customer by E- Commerce Companies. E-Commerce companies remove middlemen in the supply chain Hence they can provide items at a very less price to Customer. 2. Discounts in Festivals on other occasions by E-Commerce Companies. Sometimes we get a discount due to festivals or other occasions like the customers Birthday or Anniversary gift. 3. Membership options provided by online Sellers. Many E-Commerce companies also provide membership to the customer so that they get extra benefit. 4. Saves time of travelling and shopping. The Customers do not need to go to the store and buy something. They can just order product at a click, make the payment and get it. 5. Giving EMI Options by E-Commerce Companies. Most of the gadgets online are offering EMI options that allow customers to buy a very expensive product by doing part payments in some months. 6. The Available variety on ease of access. they variety of products available online is the biggest advantage of E-Commerce Companies. Impact of E-Commerce Companies 1. E-Commerce allows customers to overcome geographical barriers and allows them to purchase products anytime and from anywhere. 2. E-Commerce Companies and Shopkeepers of Local Market in Ajmer have different strategies for conducting business. Shopkeepers offer fewer assortment of products because of shelf space where, 3. E-Commerce often holds no inventory but send customer order directly through the manufacture. 4. The pricing strategies are also different for E-Commerce Companies and Shopkeepers of Local Market in Ajmer Traditional retailers base their prices on store traffic and the cost to keep inventory. Online retailers’ base prices on the speed of delivery. 5. E-commerce Companies can offer lower prices, Greater product selection and high efficiency rates. Many customers prefer online market if the products can be delivered quickly at relatively low price. 6. E-Commerce has major impact on the shopkeepers of local market in Ajmer in a variety of ways. 7. E-Commerce companies have had to adapt to new technological demands from users to allow them to participate in the e -business world. How can Shopkeepers of Local Market in Ajmer be Profitable and Successful and Increased their Revenue and Sales. 1. if Shopkeepers of Local Market in Ajmer Start Providing Cheat and Best Option to Customer to buy thing at their shops. 2. if Shopkeepers of Local Market in Ajmer start Providing Discounts on festival & other occasions to customer at their Shops. 3. if Shopkeepers of Local Market in Ajmer start Providing Membership options to Customer at their Shops. Free membership can be given to customer, and they will always buy products from their shops. 4. if Shopkeepers of Local Market in Ajmer start Providing Free home delivery from their shops. 5. if Shopkeepers of Local Market in Ajmer start providing Facilities of Giving EMI Options to Customer. Customer can buy any product at EMI option from their Shops. 6. if Shopkeepers of Local Market in Ajmer start providing Product catalogue to customer at their shops and take order from customer and Products can be delivered within a few days. | ||||||
| Conclusion | E-Commerce is a Process of Buying or selling Goods and Services Via Internet Services, and the transfer of money and data to complete the sales. E-Commerce refers t both online retail as well as electronic transactions. E-Commerce has hugely increased in popularity over the last years, and in ways it's replacing traditional Business. Shopkeepers are mediator of Producer and direct customer and they take benefit of it but now a days E-Commerce will eliminate mediation process as producers can sell direct to consumers. so, Profit of Margin getting down for Shopkeepers of Local Market in Ajmer Revenue and Sales of E-Commerce Companies like Amazon, Flipkart & Snapdeal & eBay are being more profitable and successful, E-Commerce companies are selling or buying Each and Every Product like Electronic & Home Appliance Product, Readymade Garments & Shopping Product and Grocery and Many More. In Other Side Shopkeepers of Local Market in Ajmer are getting down in their business and Revenue and Sales of Shopkeepers are getting decreased in Last Years. | ||||||
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